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LOGO & PACKAGE DESIGN

Project

Berthoud Brewing // Logo & Can Rebrand

Creative Direction (Project + Art), Copywriting, Freelance Designer Management, Client Presentation, Project Management

In first 90 days post brand-relaunch, client saw 228% YOY jump in sales, 25% bump in PODs, 200% spike in merch, and 50% gain in social media audience.

Wrote and developed brand architecture which guided all resulting client projects: Logo and Package Rebrand, Photo/Video Shoots, Programming, PR)

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